
Currently an analyst at Aite Group, LLC where he focuses on retail banking issues including sales and marketing technologies, customer and marketing analytics, loyalty management, P2P lending, personal financial management, social computing, online banking, customer experience and consumer behavior. Formerly VP of Marketing at Epsilon in Wakefield, MA. Prior to joining Epsilon in April 2006, he spent nine years at Forrester Research where he was a Research Director and Principal Analyst of the Financial Services team, and led Forrester’s consumer research efforts in financial services. Worked at consulting firms Symmetrix and Nolan, Norton before that. And before that…. He's got a BA in Economics from SUNY Binghamton and an MBA from the University of Texas at Austin (back when you could pay $3 to see Stevie Ray Vaughan play at Antone’s). Blog http://marketingroi.wordpress.com/ |